Privacy Policy

Active Visual Supplies Ltd is committed to protecting your privacy. We will never sell, rent or otherwise distribute your information to any third party, with the following exceptions:

  • Sharing of data within the Active group of companies.
  • Sharing of certain limited data with sub-contractors, so that they can effectively carry out their work.
  • Sharing of data with professional advisers acting as data processors or joint data controllers including legal representatives, bankers, auditors and insurers.
  • Sharing of data with HM Revenue & Customs, external regulators, police and other legitimate authorities acting as data processors or joint data controllers.

Your Data, Your Rights
Under the new General Data Protection Regulations, (GDPR), effective 25th May 2018, you have certain rights regarding the collection, retention and use of your personal data:

  1. You have the right to ask us for a copy of any data we hold about you as an individual and to check that we are lawfully processing it.
  2. You have a right to ask us to correct any errors in such data.
  3. You have the right to object to the use of your personal data, or to have it deleted in certain circumstances.
  4. You have the right to object to the processing and/or retention of your personal data where we are relying on a legitimate interest for the purposes of direct marketing.
  5. You have the right to request a restriction in the processing of your personal data, which might typically apply in the following circumstances:
    a) You wish to establish the accuracy of the data we hold
    b) The proposed use of the data is unlawful but you do not want us to erase it
    c) You wish us to retain the data, even if we no longer require it, as you require it to initiate, exercise or defend a legal claim
    d) You have objected to our retention/use of your data, but we need to verify whether we have overriding legitimate grounds to retain/use it.
  6. You wish to transfer your personal data to yourself or to a selected third party.
  7. You retain the right to lodge a complaint about the use or misuse of your personal data.
  8. If you require any further information on any of the above points, please contact our Data Controller – details below.
  9. Should you wish to clarify any issues or to make a complaint, please contact our Data Controller in the first instance. Alternatively you may consult the Information Commissioner’s website at www.ico.org.uk.

Data Controller
The person responsible for all matters concerning the privacy and processing of personal data is:

Kim Pitchford
Active Visual Supplies Ltd
The Studios
Mansell Road
Wellington
Telford
TF1 1QQ

Email: datacontroller@activeuk.com

Collection and Use of Personal Data
a) Customers

When you place an order we may record some or all of the following information:

  • Business or Establishment Trading Name
  • Contact Telephone Number(s) (including personal mobile telephone numbers, if such information is offered)
  • Contact Fax Number(s)
  • Contact Job Title(s)/Position(s) (if such information is offered)
  • Installation and/or Accounts Address
  • Contact Email Address(es)
  • Payment Information*

*NOTE: Credit/debit/payment card information IS NOT recorded, unless you are expressly informed that it is being retained for financial security/deposit purposes. Such information is entered directly into the card processing machine/software and is not recorded elsewhere.

We will use any data collected to fulfil your order. The information will be recorded on our secure order management systems and on our secure customer database. We will keep your information until we no longer have any need to communicate with you, in accordance with our data retention policy.

As a customer, we may subsequently write to you, telephone you or email you regarding your order.

Thereafter, we may send you information that we believe may be of interest to you. Any subsequent contact will assume that there is a legitimate interest in our products and services.

All such communications may be stopped at any time by calling us, emailing us or writing to us (please see above for contact information for our Data Controller). Furthermore, all email communications (except those specifically relating to an order, or relating to matters specifically initiated by you or your contacts/colleagues) will contain an ‘opt-out’ link.

b) Potential Customers
We collect and maintain data (which may or may not include personal data, as defined under the new GDPR) for direct marketing purposes. We only hold and process data where we believe the subject has a legitimate interest in our products and services. We utilise a Legitimate Interests Assessment (LIA) template to determine the legitimacy of any marketing activity and to balance individual rights to privacy against the potential wider legitimate interest in our products and services.

We use various data collection methods, including:
a) Direct interactions. You may provide us with your personal data through direct contact (eg at a meeting or exhibition) or by corresponding with us by mail, email, telephone or online contact form.
b) Third parties, data providers or publicly available sources. We always check for GDPR compliance when using data from third parties.
c) Organisations for which we act as an agent or reseller.
d) Publicly availably sources, including catalogues, websites, Companies House, etc.

Any such communications may be stopped at any time by calling us, emailing us or writing to us (please see above for contact information for our Data Controller). Furthermore, all email communications (except those specifically relating to an order, or relating to matters specifically initiated by you or your contacts/colleagues) will contain an ‘opt-out’ link.

c) Suppliers and Other Miscellaneous Categories
We may collect and maintain data (which may or may not include personal data, as defined under the new GDPR) on suppliers and organisations/individuals falling under other miscellaneous categories for administration purposes. We only hold and process such data where we believe it is directly relevant to our business operations.

We use various data collection methods, including:
a) Direct interactions. You may provide us with your personal data through direct contact (eg at a meeting or exhibition) or by corresponding with us by mail, email, telephone or online contact form.
b) Third parties, data providers or publicly available sources.
c) Organisations for which we act as an agent or reseller.
d) Publicly availably sources, including catalogues, websites, Companies House, etc.

Any communications would only be related to a specific subject or requirement and may be stopped at any time by calling us, emailing us or writing to us (please see above for contact information for our Data Controller).

Collection and Use of Personal Data
a) Customers

Special Categories
We do not collect any Special Categories of personal data. This includes details of age, race, ethnicity, religious beliefs, sexual orientation, political opinions, trade union membership, health, genetic & biometric data, criminal convictions and criminal offences.

We do not knowingly collect or retain data on minors, as defined under English and Welsh law.

Websites and Cookie Consent
a) Cookies
We may use cookies on our website(s). Where appropriate we will ask for consent when you first visit the site(s). Please note that third parties (eg Google & some web traffic analysis services) may also use cookies. Any such content is obviously outside our control.

b) External Links
Our website(s) may contain links to external websites. Please note that Active Visual Supplies Ltd is not responsible for the contents or privacy policies of any external websites.

Periodic Updates & Changes to our Privacy Policy
We reserve the right to update or change this policy at any time without notice.

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